German Retailer Erwin Müeller Has Launched Its Chinese Website

​Last weekend, Erwin Müeller’s Chinese eCommerce website had been successfully launched by Azoya.

by Azoya

Last weekend, Erwin Müeller’s Chinese eCommerce website had been successfully launched by Azoya.

As one of the most respected company based in Munich since the 1960s, Erwin Müeller has earned its reputation of being a friendly home & textiles retailer in the community and then reached to the whole Europe after 20 years development. The products it provides to Chinese customers cover kitchen utensils, home supplies and textile, which cater well to Chinese consumers’ needs for overseas products.

German products enjoy a high reputation in China for its impeccable quality and elegant design. Kitchen utensils are in great demand among Chinese overseas online shoppers, while there aren’t many overseas suppliers selling these products. Erwin Müeller has won the first-mover advantage in Chinese market.

Erwin Mueller

Azoya’s CECS solution makes sure that Erwin Müeller’s Chinese site is operated seamlessly by a local team. Social media marketing and localized customer services are all covered in the plan. Chinese customers will feel no difference from shopping from a inbound eCommerce site not considering the relatively long shipping period.

Customers Come First 2018

The ‘Customers Come First 2018’ report from AzoyaLab covers essential data about the Chinese cross-border shoppers - where they from, when they shop, how they make cross-border purchase

Download