Job Position :
E-commerce Operation Manager (Hong Kong)
Azoya, a borderless e-commerce solution provider and a full-service agency, is looking for a professional account manager to join Hong Kong branch. The role will be involved in social commerce operation, new business developing and strategic consulting for our retail clients on China e-commerce projects. The ideal candidate should have hands-on experience working on China e-commerce projects, in-depth understanding over Chinese e-commerce landscape, and familiar with Chinese cross-border e-commerce landscape.
Azoya prides on providing a turnkey & end-to-end solution for beauty, health & wellness, grocery & fashion clients for China market entry, brand building, e-commerce platform set up & operation, WeChat Social Commerce operating, digital marketing and strategy consulting. The company has over 200 employees in China, UK, Germany, The Netherlands, United States, Australia and Japan. The company was invested by Legend Capital and CLSA under CITIC Group.
Support Hong Kong SAR client’s day-to-day China social commerce operation (WeChat mini-program); report directly to Head Quarter team in Shenzhen.
Plan and execute live-stream campaigns, increase campaign publicity, activities, content, and promotion, and analyze operation data for evaluation and optimization to ensure active participation and good effect.
Identify, recruit & manage Internet KOL as anchors of e-commerce livestream campaigns.
Effectively plan programs to enhance user activity through customer acquisition, retention, and conversion, based on customer behavior analysis; Organize users’ feedback and suggestion, optimize live-stream campaign scheme, and achieve KPIs on live-stream subscription, acquisition and retention.
Work closely with offline merchants to ensure smooth onboarding process for merchant to launch on live-stream campaign.
Liaise with video/live production team for successful & smooth on-site execution of live-stream campaigns, and ensuring good & stable video quality.
Participate in new business development activities in Hong Kong SAR, and act as Azoya’s e-commerce consultant to meet & consult with local potential clients.
Bachelor's degree or equivalent experience;
3+ years' of experience in FMCG industry or e-commerce.
Experience in managing China live-stream campaign is a must.
Familiar with Chinese e-commerce platforms and social media platforms; familiar with digital marketing methods including but not limited to PPC marketing, KOL/KOC, celebrity.
Good KOL network (fashion/beauty/mom & baby) is a plus.
Strong communication and interpersonal skills; capability of working with multi-cultural team under multi-lingual environment (English, Mandarin, Cantonese)
Focused and goal-oriented.
Please send your resume and supporting documents to firstname.lastname@example.org