Looking At the Emerging Glamping Market in China
In the post-pandemic era, Glamping (Glamorous+Camping) has become one of the hippest trends among young Chinese travelers, attracting a broader customer demographic.
This booming trend has projected a promising future for the outdoor equipment and apparel market. As iiMedia forecasted, the sector is expected to reach 562.1 billion RMB ($84 billion US) by 2025.
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