China E-commerce Services

With extensive experience in cross-border e-commerce, Azoya has developed multiple e-commerce services to help retailers and brands capture sales in the booming China market.


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Technology lies at the core of e-commerce and is integral to success in the China market. And yet many players have trouble adapting their systems to China’s unique digital ecosystem and the way e-commerce works in the country. We integrate your e-commerce business across different digital channels and optimize it for the China consumer. 

Azoya has proprietary cloud solution and e-commerce system solution that allow retailers and brands to quickly launch the China business with comprehensive system functions. The Azoya SaaS currently provides both Pro commercial model (software + operation) and pure subscription based commercial model. Please contact our Sales for more information.

Cloud Infrastructure

We build your e-commerce business on a China-based cloud infrastructure that are elastic, stable, secure, and SUPER FAST. System is fully compliant to the market requirement for ICP, EDI, cross-border data transmission, and data security.

Comprehensive EC System Functions

Azoya SaaS system offers a complete functions for multi-brands retailers and fashion brands to successfully sell multi-channel to China, via both domestic e-commerce and cross-border e-commerce. The Azoya SaaS system has complete product management system, logistics management system, multi-channel inventory management system, API data management, order management system, content management system (Webshop, WeChat mini-program, APP), China Customs integration, 3PL management, data analytics (in-house BI and 3rd party integrations), marketing integrations, affiliate management system, notification system, tag system, etc. For more complete system capabilities, please contact our Sales for more information, and customized solution.

Powerful, Unified & Integrated with Leading Solution and Sales Channels

We link product information, customer data, price, order, inventory, logistics tracking, and business performance data across different sales channels, providing powerful solutions to support cross-border importing into China. Azoya API team has a successful track record of integrating with world leading EC solutions and ERP systems including SAP, Shopify, Magento, Netsuite, Channel Advisor. Currently Azoya SaaS supports merchants to sync products to over dozens sales channels (domestic & cross-border) in China including and not limited to Tmall Global, Tmall Overseas Fulfillment, (, Kaola, Little Red Book, Youzan, Douyin, Pinduoduo, Weimob, Pinduoduo, and more.

Optimized Interfaces for the Chinese Consumers

Azoya SaaS solution provides multiple front-end interfaces as out-of-the-box function: desktop, mobile (html5), WeChat mini-program, Alipay mini-program, and iOS and Android APP. The interfaces are interlilnked with each other and is great of seamless customer acquisition and retantion across multiple touch points.

Customization & Personalization

Unlike most market available solutions that are developed for fixed business scenarios, Azoya SaaS is loved by clients by being flexible to customization. Our product team and engineer team are constantly working on new function development and will absorb client's business request into development pipeline so that we will continue to provide robust & cutting edge solutions for our clients. Contact us for more information to tailor your own solution.

E-Commerce Operations

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We help you set up and run flagship e-commerce stores on China’s leading marketplaces, websites, and mini-programs. 

We focus on growing sales, using a mix of affiliate channels, influencers, and advertising tools to better target the right customers and maximize ROI.

Warehousing & Logistics


Azoya offers a one-stop solution for logistics, warehousing, and fulfillment. Our supply chain professionals have extensive resources and knowledge of international shipping routes and China customs clearance regulations. 

We use these capabilities to help you maintain low-cost, efficient logistics operations and provide a superior customer experience.

About the explanation of tax payable on cross-border e-commerce retail imports, please click here to know more.

China Payments

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Many Chinese consumers do not own international credit cards such as Visa & Mastercard, and do not use PayPal. It is critical for international retailers and brands to offer local payment options that facilitate the transaction process. Azoya’s payment solutions integrate leading payments (WeChat Pay, AliPay, UnionPay) and settlements with brands and retailers so that transactions are fast, secure and stable. We also advise clients to set up their own payment accounts for Tmall and JD orders.

Payment is also an essential part of cross-border transaction, as the China customs will examine the payment data to verify the authenticity of the transaction. Contact us if your independent e-commerce business requires a integated solution to launch payment methods.

Marketing & Branding

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We devise your China marketing strategy, run branding campaigns, and continually optimize operations to align with your brand's position in the market. 

We work with industry leading livestreamers, influencers, affiliate marketing partners, shopping guide channels, social media platforms (WeChat, Weibo, etc.), search engines, and more to build long-term brand awareness and sales for brands and retailers.

We aim to build brand loyalty and maximize customer engagement, so that customers make repeat purchases and spread awareness through word of mouth.

Online Distribution

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Looking to expand your business through multiple sales channels in China? Sell your items to distributors and retailers who are willing to do the sales and marketing for you. Azoya's extensive distribution network  helps you build your brand by expanding to multiple channels, enabling you to reach different subsets of customers.