Unlocking the power of KOS for brand influence building in China
Unlocking the power of KOS for brand influence building in China
DEEPDIVE: Where Are Brands Spending on Advertising in China in 2024?
How Brands Localized Marketing Strategy to Improve Customer Experience in China
Beauty Brands Flock to Little Red Book to Attract a New Generation of Chinese Consumers
Why Most Foreign Brands Become Popular in China Because of Influencers
3 Things to Do If Your Brand Can’t Get on Tmall
Net-A-Porter Livestreams with Top KOL Mr. Bags for 520 Valentines Day
China’s Top KOL Trashes Hermes’ New Lipstick Line
KOCs: A New Breed of Influencers
Matsuya Ginza Expands Influence with Chinese KOL in Japan
Influencer Marketing Playbook: Micro Influencers, Multi-Tier Campaigns & New Instagram Features
Azoya launches “Walk into” series campaign for Japanese department store Matsuya Ginza
Feelunique celebrates its second anniversary and reveals further ambitions in China
[Guest Article] 16 Terms You Must Know if You’re Doing Marketing in China
“Walk into Germany” – Chinese influencer and online shopper visit local German retailer building a virtual bridge to China
Is WeChat Mini-app a Waste of Time for Pure Play E-commerce?
Leveraging KOL to e-commerce success in China