WeChat

DEEPDIVE: Where Are Brands Spending on Advertising in China in 2024?

Community-Led Brands & Retailers (Private Traffic) in China Aiming for Success

Entering the China Market Profitably 2023

China E-commerce Weekly: Labor Day Outlook, Alibaba's GPT effort, Growing Anxiety of Traditional E-commerce Sellers

Key Trends Shaping The Health Supplement Market In China 2023

How ChatGPT Could Shape The Future Of How Brands Do Business

Private Traffic -- Why It’s a China Marketing Buzzword?

China’s Booming Designer Fashion Industry

How Emerging Brands Succeed in China

China’s 618 Shopping Festival Makes a Resurgence

How Brands Captivate Digital Consumers with WeChat Moments Ads

Capitalize on WeChat Private Domain: Best Practice 2022

Sales Soar - The Prestige Beauty Market in China

Charlotte Tilbury lands in China with WeChat mini-program as its official presence

Beauty Samplings Spike: How should brands adapt to this emerging trend?

How does Lancôme use WeChat Ecosystem to boost sales?

Boasting 100 million CNY Sales on WeChat Mini-program, Sephora Continues to Lead Omnichannel Experience for Loyal Customers

Key Trends of Health Supplement Markets in China 2022

Selling DTC in China via Cross-Border E-Commerce 2022

Tapping into the Explosive Growth of Personalized Beauty in China

Best Practices of Qixi Festival campaign: a case study of beauty brands’ WeChat effort

WeChat Private Domain Became Essential to Beauty Brands in China

Amala Beauty Doubles Down on Livestreaming in China With Austin Li

Eye On The Changes In China’s E-Commerce Boom

A complete guide to “Private Traffic” for China retail in 2021

Brand Building In China's Digital Ecosystem

May 20--The marketing strategy behind China's unofficial Valentines' day

Brands Are Doubling Down on WeChat Channels -- Here's What DTC Brands Can Learn From Them

4 Categories Booming Among Chinese Female Consumers

How Luxury Beauty Brands Are Preparing for Chinese New Year

Six WeChat Mini-Program Case Studies for Retail & E-Commerce

The WeChat Mini-Program Playbook For E-Commerce 2021

Black Friday in China - What was New in 2020

Differences between Domestic Entity Mini-program and Overseas Entity - FAQ about WeChat Mini-program

Net-A-Porter Livestreams with Top KOL Mr. Bags for 520 Valentines Day

10 WeChat Mini-Program Case Studies for Retail & E-Commerce

Understanding Rothy’s Direct-to-Consumer WeChat Mini-Program

Dissecting Shinsegae's Travel Retail WeChat Mini-Program

Inside Wal-Mart's Omnichannel WeChat Mini-Program

The Anatomy of an Omni-Channel WeChat Mini-Program

The WeChat Mini-Program Playbook for E-Commerce

WeChat Launches Logistics API for WeChat Mini-Program Sellers

Why China E-Commerce is Going Crazy for WeChat Mini-Programs

How King Power’s WeChat mini-program store improves the customer experience for Chinese tourists

How Group Buying Pays Off in China

Chow Tai Fook's WeChat Mini-Program Lets You Customize Your Own Diamond Necklaces

Thailand's Biggest Duty-Free Chain is Using WeChat Mini-Programs to Sell to Chinese Tourists

How These Top Luxury Brands are Prepping for Chinese New Year 2019

Six Ways to Drive Traffic to Your WeChat Store

Will Cross-Border WeChat Selling Be The Next Big Thing for Travel Retail?

Daigou are turning to sketch art to skirt China’s e-commerce law

Why Influencers are so Important to WeChat Marketing

WeChat Mini Program - 5 effective ways of Social Selling

A Glimpse Of Retail’s Future

European Beauty retailer Feelunique expands in China with WeChat launch

Beauty leader Feelunique launches on WeChat as part of Chinese multi-channel expansion

Feelunique launches WeChat mini programme in China

Cosmetics Category Rules Global E-Commerce

PayThink China's mobile growth shows the benefits of going 'cashless'

Cashless China: What has changed for retailers

What does the ‘New Retail’ battle tell us about China’s retail market trends?

2017 Single’s Day: Online shopping frenzy poses new challenges to global retailers

[Guest Article] 16 Terms You Must Know if You’re Doing Marketing in China

Impressing the Chinese 'Generation Z': 4 Tips on marketing to Chinese Generation Z

Crack the market: plan early on for China’s end-of-year shopping holidays

“Walk into Germany” – Chinese influencer and online shopper visit local German retailer building a virtual bridge to China

Is WeChat Mini-app a Waste of Time for Pure Play E-commerce?

3 Ways to Leverage WeChat for eCommerce Success in China